Solifi, a global fintech software provider for secured finance, has appointed Karan Oberoi as its new Chief Product Officer.

Oberoi joins Solifi with extensive experience in financial technology, having previously served as Chief Product Officer at Backbase, a Netherlands-based engagement banking platform, during which he led product strategy and development, contributing to the company’s significant growth. His 17-year career also includes senior roles at Diebold Nixdorf and Backbase, where he specialised in global product management and strategic development.

Karan Oberoi

“I am thrilled to join Solifi at such an exciting time,” Oberoi said. “Solifi’s focus on technological innovation is shaping the future of secured finance, and I look forward to contributing to value-driven product development that exceeds customer expectations.”

In his new role, Oberoi will oversee Solifi’s global product team, driving innovation in the company’s automotive, equipment, working capital, and wholesale finance solutions. His leadership comes as Solifi enters its next phase of growth following its 50th anniversary, now serving over 300 customers worldwide.

“We’re pleased to welcome Karan to the executive team,” said Dan Corazzi, CEO of Solifi. “His deep expertise in financial technology and customer-centric approach will be instrumental in shaping the future of our products and accelerating Solifi’s growth.”