Rosenthal & Rosenthal, a leading private commercial finance firm in the US, has successfully implemented Solifi’s equipment finance solutions to expand its alternative financing offerings.
With more than 80 years of experience in factoring, asset-based lending, and purchase order financing, Rosenthal sought a streamlined solution to meet increasing demand for short-term working capital and equipment financing from a single provider. The firm turned to Solifi, a global fintech software partner for secured finance, to facilitate this expansion.
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The partnership follows Rosenthal’s acquisition of Accord Equipment Finance, which required a rapid transition to integrate existing contracts and new operations. Solifi delivered its solution within an ambitious eight-week timeline, going live two days ahead of schedule.
“Given our deep knowledge of equipment finance and our long-standing relationship with Rosenthal, we were able to quickly and effectively deliver a solution that streamlines its expansion,” said Brant Griffith, Vice President, Sales & Account Management at Solifi.
Steven Chang, SVP Client Accounting Manager at Rosenthal, highlighted the seamless transition and its strategic benefits. “We are thrilled to broaden our partnership with Solifi as we work to achieve our growth objectives. The familiarity between our teams made this transition smooth, and we’re confident this project will help us further solidify our position as a comprehensive financing provider.”
