In this Q&A, Sean Blinkhorn, Commercial Manager at SAF Solutions, reflects on the state of the asset finance industry, the increasing demand for innovation, and the sectors set to benefit most from flexible financial solutions in 2025.

Q: As we look ahead to 2025, do you think the industry is in better or worse shape than it was 12 months ago?

A: We see a landscape of opportunity and resilience. Despite the challenges that have tested our industry’s adaptability, we are more confident than ever about the potential for growth and transformation.

The funding landscape reflects a growing understanding that investing in new technology is not a luxury but a fundamental business necessity. Both emerging startups and established players are seeking robust support for innovative solutions to ensure they remain at the forefront of their industries.

Investors are increasingly recognising that technological investment is not about chasing trends but about fundamental risk mitigation. Companies that fail to innovate face existential threats in rapidly evolving markets. The cost of falling behind competitors now outweighs the cost of innovation, driving demand for innovative solutions when capital isn’t readily available.

Q: What are your predictions for the market in 2025? Are you expecting more demand and growth?

A: As we enter 2025, we see a dynamic market landscape characterised by transformative technological advancements, the push to meet sustainability targets, and adaptive innovation.

Artificial intelligence, machine learning, and advanced data analytics are no longer theoretical concepts but practical tools driving real business value. At SAF Solutions, we’ve witnessed firsthand how these technologies are reshaping operational strategies and creating competitive advantages.

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These advancements are crucial to business growth, improving efficiencies, and increasing overall productivity. Consequently, we expect to see increased demand for flexible finance solutions that enable businesses to structure repayments in ways that suit their budgets and forecasts while maintaining steady cashflows. This approach allows capital to be allocated elsewhere, fostering growth and innovation.

Q: Which sectors are likely to seek increased support from asset finance providers in 2025?

A: Several industries are set to face significant challenges and opportunities in the coming year, making asset finance a vital tool for growth and resilience.

As with all industries, changes in legislation can significantly shift procurement practices, impacting suppliers and their end users. Recently, we’ve seen a notable increase in inquiries from our supplier partners about finance agreements in sectors such as healthcare, education, and modular housing. These industries are expected to be key areas of growth for us in the coming months and years. Our flexible funding options will support their ambitions by fostering innovation, sustainability, and resilience.

Looking ahead to 2025, we’re excited to continue collaborating closely with our trusted supplier partners and engaging with new partners. By leveraging our collective expertise, we aim to foster mutual growth and develop strategic solutions that drive efficiency and deliver exceptional value.

Sean Blinkhorn is Commercial Manager at SAF Solutions