Captive giant IBM Global Financing (IGF) is to begin offering 0%
financing for 12 months to credit-qualified customers as part of a
bid to capture software customers from IBM rival Oracle.
The funder will also offer special 24- and 36-month rates,
allowing clients to match payments with anticipated cash flow. No
hardware purchase will be required.
Go deeper with GlobalData
Marcelo Lema, general manager of client financing at IGF, said:
“We can help make the move to IBM software extremely affordable
with 0% financing.
“Financing enables clients to use limited cash resources to run
their business, while making it easy and cost effective to
migrate.”
The move is part of a general land grab launched by IBM to
persuade Oracle software clients to switch suppliers.
It will include new resources for migration, such as training
courses and free-of-charge assessments of finance and
technology.
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By GlobalDataIBM has also promised to work alongside clients to give a
cost/performance comparison between Oracle’s and its own
software.
It follows
a similar programme, launched at the end of 2010, aimed more at
customers of HP.
claire.hack@vrlfinancialnews.com
