A new study reveals that 71 percent of European firms have
invested in energy-saving equipment, and 43 percent have acquired
equipment with a reduced carbon footprint. Yet, two thirds of firms
also cited the cost of green equipment as the chief obstacle to
further investment.

In order to overcome the affordability obstacle, Siemens
Financial Services (SFS) suggests that asset financing techniques
should play a more important role in making green equipment more
affordable, especially in a time of scarce credit.

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“If European companies’ green technology investment rates are to
grow substantially, availability of financial instruments, such as
tax incentives and financing packages, are likely to be critical
enablers,” said Kai-Otto Landwehr, CEO of Siemens Finance &
Leasing GmbH.

In particular, the study suggests that lessors construct ‘cost
to use’ models, in which a lease’s ongoing payment schedules are
aligned with the equipment’s output and associated energy
savings.

“The reduced energy costs can be made to offset some or all of
the equipment investment, with spread payments aligned with the
pace of monthly energy cost savings,” the study explained.

“In this way, commercial organisations can equate the cost to
use the equipment with the contribution to revenue and profit – via
energy savings, improved corporate image, eligibility for public
sector tenders, or competitive positioning – that it enables. “

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The SFS study, “Maintaining the Green Momentum”, is based on a
survey of 2,750 firms of 50 employees and over, across the UK,
Germany, France, Italy and Spain.